Bringing rug collections into a Shopify store built from the ground up.
In 2025, Digimaps Core established Homefesto’s Shopify store from scratch. The project brought store setup and product presentation together for a brand centered on rugs and living spaces.
Industry
Home and living
Project year
2025
Engagement
New Shopify store
Choosing a rug is also choosing a space
A rug is considered through its pattern, color, dimensions and place in a room. Homefesto’s washable rug offering makes those relationships part of product discovery. Its storefront brings collections and product information into the same browsing experience, helping visitors explore the range in context.
From setup to product presentation
- Configuration of a new Shopify store.
- Theme and storefront structure for the home and living category.
- Organization of product and collection presentation.
- Shopify preparation within the brand’s existing integrator environment.
A digital storefront for the collection
The work established a Shopify home for Homefesto’s range. Store structure and visual presentation were treated together so that the product collection could be presented within a coherent home and living storefront.
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