Moving an established toy retailer to Shopify.
Toysall was operating on another e-commerce platform before our project. In 2023, Digimaps Core handled its transition to Shopify and prepared the new store structure for the brand’s toy retail operation.
Industry
Toys and family retail
Project year
2023
Engagement
Platform migration
A catalog explored in more than one way
Toy shopping can begin with an age group, a favorite brand or a type of play. Toysall’s extensive range makes the organization of the catalog an important part of the customer journey. The project placed the Shopify store within this broad product and category context.
The transition to Shopify
- Migration from the previous platform to Shopify.
- Setup of the new store and its storefront structure.
- Preparation of product and collection presentation for the toy catalog.
- Store configuration alongside the brand’s existing third-party integrator.
A new platform for an established operation
The project brought Toysall’s e-commerce store onto Shopify. It combined platform transition with the preparation of a storefront suited to a retailer carrying many categories and brands, giving the business a new base for its online store.
Planning a similar Shopify project?
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